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On November 12, 1970, a 14 m (45 ft 11 in), eight-ton sperm whale died as a result of beaching itself near Florence, Oregon. Because all Oregon beaches are under the jurisdiction of the State Parks and Recreation Department, responsibility for disposing of the carcass fell upon the Oregon Highway Division (now known as the Oregon Department of Transportation, or ODOT), a sister agency. After consulting with officials at the United States Navy, they decided that it would be best to remove the whale in the same way they would remove a boulder and, on November 12, used half a ton of dynamite on it. They thought burying the whale would be ineffective, as it would soon be uncovered, and they believed the use of dynamite would cause an explosion that would disintegrate the whale into pieces small enough for scavengers to clear up. The engineer in charge of the operation, George Thornton, was recorded as stating that one set of charges might not be enough and more might be needed. Thornton later explained that he was chosen to remove the whale because the district engineer, Dale Allen, had gone hunting.
The resulting explosion was caught on film by television photographer Doug Brazil for a story reported by news reporter Paul Linnman of KATU-TV in Portland, Oregon. In his alliterative voiceover, Linnman joked that "land-lubber newsmen" became "land-blubber newsmen", for "the blast blasted blubber beyond all believable bounds." The explosion caused large pieces of blubber to land some distance away from the beach, some of which caused heavy damage to a nearby car. The explosion disintegrated only some of the whale, most of which remained on the beach for the Oregon Highway Division workers to clear away.
At the end of his news story, Paul Linnman noted that "It might be concluded that should a whale ever be washed ashore in Lane County again, those in charge will not only remember what to do, they'll certainly remember what not to do." It was reported in the ODOT's employee newspaper, TranScript, that when 41 sperm whales beached nearby in 1979, state parks officials burned and buried them. Today, beach managers tow dead beached whales to the open sea. This is done mainly for safety reasons, as the rotting carcasses have been known to attract sharks and so become a danger to beach users.